From an early age, my imagination has been a playground for new ideas, driving me to transform visions into reality. With over fifteen years of dynamic leadership experience, I have successfully led a diverse range of global creative projects, managing each from inception through to completion and delivering exceptional results.

My career is a testament to the belief that hard work and dedication are key to turning dreams into reality. Each project and collaboration has enriched my knowledge and honed my expertise. My technical skills, combined with a deep passion for storytelling, enable me to turn creative concepts into compelling and immersive experiences.

I am committed to maintaining a balance between innovation and functionality, always staying ahead of the curve. I invite you to explore my portfolio and reach out if you have any questions or ideas for new projects. Let’s collaborate to bring your vision to life.

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STORY

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Entourage X Creative Director – Strategist

2019 - Present

-Led the concept development, design, and execution of commercial spaces for global trade shows, events, and fairs.

-Developed activation and brand strategy, utilizing videography, animation, and interactive 3D content to deliver immersive, engaging brand experiences.

-Spearheaded multidisciplinary teams and collaborated on strategic projects, enhancing brand visibility and customer engagement.

 

C2 Montréal Creative Director

2023 

-Collaborated across all C2 teams to develop innovative concepts and experiences that aligned with client objectives.

-Managed the full lifecycle of projects, from concept ideation through to production, ensuring adherence to budgets, deliverables, and timelines.

-Led the creation of engaging activations that enhanced brand storytelling and audience interaction.

 

CIRQUE DU SOLEIL Project Manager

2018 – 2019

-Managed the development and production of custom scenography equipment and activations for touring shows and arena events.

-Coordinated with internal and external partners to oversee the project lifecycle, from concept to manufacturing and installation.

-Maintained budget control and met production deadlines, ensuring the seamless delivery of high-quality experiences.

 

MATTEL – MEGABLOKS Department Manager, Creative Shop

2010 – 2018

-Built and directed a team of 25+ creatives, including artists, technicians, and team leaders, to deliver high-impact trade show and event presences. -Led the design, production, and installation of activations for toy fairs, consumer events, and worldwide attractions.

-Managed pitches for new license acquisitions with brands such as Ubisoft, Nintendo, Universal, and Nickelodeon

-Ensured projects reflected the brand image and were delivered with competitive excellence.

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SKILLS & EDUCATION

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College Degree in Digital and Traditional Arts

Cegep de Lévis Lauzon – Québec, Canada

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Creative Leadership: Over 15 years of experience leading large-scale creative projects, managing teams of 25+, and transforming innovative concepts into high-impact executions for global brands like LEGO, MATTEL, and Microsoft.

 

Project Management: Proven expertise in managing end-to-end project lifecycles, from initial concept to final delivery, ensuring strict compliance with budgets, deadlines, and stakeholder satisfaction across diverse industries such as experiential marketing, entertainment, and digital content creation.

 

Technical Proficiency: Advanced skills in videography, animation, interactive 3D content, and digital media production using tools such as Unreal Engine, Blender, and Adobe Creative Suite. Scenography &

 

Production Design: Expert in creating custom-made scenography and immersive activations for live events, trade shows, and touring productions, from initial design to fabrication and installation. Design Thinking & Strategy: Experienced in developing innovative activation strategies and leading seminars on experiential marketing and brand engagement.